Technical Sales Manager

Department:  Sales
Date:  Mar 14, 2023

External Overview:

FMC Corporation is a leading specialty company focused on agricultural technologies. FMC provides innovative and cost-effective solutions to enhance crop yield and quality by controlling a broad spectrum of insects, weeds and disease, as well as in non-agricultural markets for pest control.


FMC is a globally diverse organization that offers its employees exciting opportunities to work on challenging projects that are important to the achievement of our strategic objectives. Your education and professional experience are valued and put to use from day one. Your success at completing key initiatives can result in a varied, progressive and fulfilling career with FMC.


With a corporate culture of innovation, integrity, responsibility and customer intimacy, we foster “The Right Chemistry” in everything we do. We are looking for people to join us in creating, developing, and improving our products, our processes, and our markets.  If you are ready to make a difference every day, FMC is ready to talk to you.


Function Overview:

The Technical Sales Manager (TSM) handles all technical support functions for their area of Saskatchewan on behalf of FMC.  This position works closely with Account Managers, the Sales Manager for the region, key influential industry personnel, such as grower groups and organizations, as well as University and Government extension personnel.  All training presentations, localized sales tools, and complaints flow through the TSM.  The TSM works closely with the other technical support personnel outside the local geography as well as the marketing, regulatory and product development groups. 


Primary Responsibilities

  • Maintain strong technical knowledge of commercial, new chemistries & other technology impacting the business
  • Build and maintain strong working relationships with University Extension personnel and other important influencers in the territory to ensure they are adequately prepared to recommend FMC products upon launch and that FMC and our products are represented fairly in publication and in live field or industry events
  • Develop, execute & supervise appropriate support activities aligned with key initiatives as outlined in the TSM Goals and Objectives
  • Work with Product Development teammates to ensure testing programs are aligned with market trends and that the Technical Sales Manager is well educated regarding development projects as launch time approaches
  • Manage technical expense, service to sales dollars & product demo budget consistent & aligned with key regional initiatives
  • Provide technical product training & give regional guidance on complaint handling
  • Develop, implement & supervise influence plans that are aligned with regional sales and marketing objectives
  • Develop training modules and lead technical consulting & training to internal and external groups.  Key focus on new product launches and leading the technical transfer of information to Account Manager's & key customer groups
  • Provide necessary proof of validation for label updates or amendments and assist regulatory department by writing use instructions for same
  • Production of sales tools such as newsletters, recommendation sheets and other sales collateral material
  • Review, comment and approve technical, sales, marketing and or advertising communications as assigned
  • Continue strengthening the communication between other regional technical support groups and internal functional groups
  • Expected to conduct yourself in a safe and responsible manner


Minimum Requirements

  • BS Agricultural science plus 3 years’ experience in technical support, selling chemical crop protection
  • MSc – Agricultural related, 1 year experience in technical support and development of agricultural products



 Certified Crop Advisor/ PAG or equivalent certification required or willingness to obtain within the first 12 months of employment



  • 5-10 years experience in technical support, selling chemical crop protection, seed or agronomy services
  • Certified Crop Advisor/ PAG or equivalent certification required or obtained with the first 12 months of employment.
  • Excellent speaking, writing, and computer skills
  • Capable of designing protocols and research projects that creatively and effectively demonstrate the features and benefits of agronomy inputs. Key contributor on complex projects
  • Proven ability to effectively transfer technically complex information to an audience with more limited technical expertise
  • Demonstrated ability to operate effectively under pressure, navigate contentious situations and resolve conflict
  • Ability to build and sustain strong business relationships with customers and teammates
  • Talent to develop and service business relationships with agronomy staff of key retail accounts
  • Demonstrated ability to make independent judgments with review from management; experience making decisions of a complex nature where independent judgment and creativity are required
  • Demonstrated ability to effectively negotiate with customers, teammates and management
  • Project management or special assignment experience involving work outside the area/region